Private Policy

Cookies, web analytics and social media services

Information that can identify you may be stored on your computer. Such information is designated as cookies. These text files stored on your hard disk allow us to recognize you as a registered customer and facilitate your use of our Web site. You can review and delete cookies stored on your computer and generally control your relationship with cookies through your Internet browser settings.

Most major browsers accept cookies as a standard setting. You can, however, configure your browser to reject cookies or require prior confirmation from you. Refusal of cookies may result, as a consequence, in your inability to take full advantage of all the features of our Web site.

Third-party cookies

Through advertising partners or ad networks, we activate advertisements on other websites. These advertising partners use so-called third-party cookies that are activated during your visit to www.tofeelgood.ch and can only be extracted by the respective advertising partner. Such third-party cookies serve to measure the results and counting of advertising campaigns set up between us and advertising partners. In this context, no personal data is stored, but only the recall of www.tofeelgood.ch pages by an advertising campaign activated by the advertising partner is recorded. Third-party cookies are temporarily stored cookies that after the last recall remain stored in your browser for up to 540 days, after which they automatically expire.

You can review and delete cookies stored on your computer and generally control your relationship with cookies through your Internet browser settings. You can get more detailed information about this from the manufacturer or through the help function of your Internet browser. Please note that the functionality of www.tofeelgood.ch may be limited or inaccessible if you do not allow cookies.

Retargeting

We wish to show you only advertisements that really interest you. For this, at www.tofeelgood.ch we use so-called "retargeting" technology so that advertising is commensurate with your interests. During your visit to www.tofeelgood.ch, our retargeting partners store temporary cookies on your terminal device via your Internet browser. Temporarily stored cookies allow our retargeting partners to recognize visitors to our shop again under a pseudonym and show only advertisements for products in which our visitors are likely to be interested.

What data is collected?

Temporary cookies allow our retargeting partners to retrace and store the click path of our visitors under a pseudonym. In this context, only data related to your use of www.tofeelgood.ch is collected (e.g., number of page callbacks from www.tofeelgood.ch, internal search requests, product page callbacks, login status, order confirmation page callbacks). We do not transmit any personal data to such retargeting partners; however, retargeting partners do collect information about the use of our website in order to provide their services. Retargeting partners may eventually combine information collected from you with data from other websites you have visited and may use that data for their own purposes (e.g., to manage advertising on their partner sites). If you have registered with the retargeting partner in question, they may possibly identify you.

How can retargeting be turned off?

If you do not want to receive personalized advertising messages through retargeting, you have one of the following options to object with effect for the future:

On the one hand, as with other third-party cookies, you can manage the use of cookies via your browser settings and, for example, accept the storage of temporary cookies only with your permission. Please read the section "Use of cookies" in this regard. A further possibility to opt out is to click on the opt-out link that appears in each of the retargeting advertising media used by our partners. That link is an "i" or the grayed-out name of our service provider on the respective advertising medium. Clicking on the link will take you to our advertising partner's page where you can deactivate the advertising services. Please note that in order to deactivate retargeting, a so-called opt-out cookie will be stored on your terminal via your Internet browser. Your objection will therefore only be effective if you use the same Internet browser and accept, without deleting, this opt-out cookie. Should you then wish to use another Internet browser, you will want to use one of the two opt-out options with that browser as well.

You can delete these cookies via the so-called Google Tag Manager, used by this website, with a single link, to do so click here: Disable Google Analytics. This will give you the possibility to opt-out for all Google Tag Manager tags via a cookie.

Use of Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and allow an analysis of your use of our website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Your IP address is, however, first shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is transmitted to a Google server in the USA and abbreviated there only in exceptional cases. Google will use this information on behalf of the operator of this website for the purpose of analyzing your use of the website, compiling reports on website activity and providing the website operator with further services related to website and Internet usage. The IP address transmitted by your browser as part of Google Analytics will not be linked back to any other data held by Google.

You can prevent the storage of cookies by a corresponding setting in your browser software. You may, in addition, prevent Google from recording data obtained by cookies and relating to your use of the website (including your IP address), as well as from processing this data by Google, by downloading and installing the browser plugin available at the following link.

We also use Google Analytics to analyze data from the DoubleClick cookie for statistical purposes. If you do not wish this to be done, you can disable this feature via the advertising message preferences manager . We also use Floodlight tags from Google DoubleClick to support online advertising and for analyzing the usage of our website. No personal data is transmitted to Google DoubleClick with these tags. Details regarding the handling of your data by DoubleClick, the use of cookies in this context, as well as a possible deactivation of cookies can be found in DoubleClick's data protection guidance.

Tracking conversions with Facebook's "visitor behavior pixel"

Within our website we use the "visitor behavior-related pixel" from Facebook Inc. of 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") in order to be able to measure the effectiveness of online marketing measures. With its help, we can track users' behavior after they view a Facebook advertisement and/or click on it and subsequently place an order. In this way, we can detect the effectiveness of Facebook advertisements for statistical and market research purposes. The data collected in this way is anonymous to us, meaning that we cannot see the personal data of individual users or link it back to a user together with other information.

However, such data is stored and processed by Facebook. In this way, Facebook can retrace the behavior of users who have clicked on an advertisement in the Facebook member area and have been directed to our site. By making use of cookies, i.e. text files that are stored on your computer, Facebook can eventually recognize such a user in the Facebook member area and optimize the efficiency of advertising messages, e.g. by offering messages aimed at target groups, in accordance with Facebook's data use directive. This concerns only users who have a Facebook account and are registered in the Facebook member area. Users who are not members of Facebook are not affected by such data processing.

You can object to such data processing at the following link.

Web analytics services and social plugins

Our website uses provider services, in particular Google Analytics, a Web analytics service of Google Inc. USA, as well as the "like" / "like" social plugins of Facebook Inc. USA (hereinafter "provider"). These services collect information and may use so-called "cookies," which are text files that are stored on your computer and allow an analysis of your use of our website. By using social plug-ins, buttons from the relevant providers are displayed, e.g. the Facebook "Like" button, or content from the provider in question is integrated into the site. If you call up a website that uses such a social plugin, your browser creates a link to the relevant providers. The content of the social plugin is transmitted to your browser by the provider concerned and integrated by them into the website in question. The information produced through your use (including your IP address) is transmitted to the servers of these providers, nationally or internationally, where it is stored and processed and can eventually be matched to your account with these providers. We have no control over the processing of data by third-party providers. We therefore recommend that you check the respective data protection policies of these third-party providers. Facebook's data protection policy can be retrieved here .

Providers may use this information to analyze your use of our website, to compile reports on website activities for the operators of said website, to place display advertisements (banner ads), and to provide further services related to the use of the website and the Internet. The providers will also possibly pass this information on to third parties, nationally and internationally. You acknowledge in this regard and accept that there is possibly no adequate legal protection of data abroad. By using this website, you declare that you accept the use of cookies and similar technologies.

You can prevent the storage of cookies by a corresponding setting in your browser software. You can, in addition, prevent Google from recording data obtained by the cookie and relating to your use of the website (including your IP address) and processing this data by Google by downloading and installing the browser plugin available at the following link Browser Plugin.